The campaign achieved exceptional performance with a 50.5% increase in views over the past 28 days, reaching 940K total views and engaging 57,011 unique accounts.

Mobile-first success: Facebook Reels on mobile devices dominated placements with 39K impressions, accounting for 68% of total reach. This indicates strong alignment with mobile-native content consumption patterns.

Geographic concentration: The campaign showed strong performance in Oman, with Muscat Governorateleading at 18K reach, followed by Al Batinah North at 9.92K. This geographic data suggests successful targeting of the intended audience.

The cost efficiency metric of 0.58 per 1,000 people reached demonstrates effective budget utilization, while the 100% growth in content interactions, messaging contacts, and follows indicates strong audience engagement and interest.